Friday, September 28, 2007

Factors to Consider when Choosing Any Affiliate Marketing Program.::. http://cyber-anywhere.blogspot.com/


The internet has enabled affiliate marketing to jump to unprecedented
levels of popularity and profit. It has made it possible for quite a
few people to quit their day jobs and concentrate on nothing but
affiliate programs. The key to success in this area is picking the
right program to market.



There are many factors to consider like number of referrals, what kind
of tier system is in place, the type of support you and the buyer will
receive from the customer service help desk but what’s the most
important factor affiliates look at? The rated commission structure is
the number one consideration they use in searching for the program to
promote.



Specifically, we want to know a) how much do we get paid? and b)
when do we get paid? This seems only natural as this is the main reason
why we are affiliate marketing in the first place. If you are going to
invest the time, money and effort then you should be well compensated.
Unfortunately, however, this is the beginning and end in their decision
to sell a product or service.



Above the compensation plan, the very first consideration you
should have when choosing a program to market is the value of the
product that you will be selling. The best way to determine this is to
decide that if you, as a consumer, would actually purchase the product
for you own personal use for the price that is being asked. If you
wouldn't purchase the product you're selling as a consumer, then as an
affiliate marketer, it's going to be hard to convince someone else to
buy it.



That being the main consideration, it is not meant to minimize other
factors when picking an affiliate marketing program. A big part of
choosing the right merchant is still how and when you get paid.



This is not meant to minimize the other factors when picking an
affiliate marketing program. A big part of choosing the right merchant
is how and when you get paid. On average most merchants will pay you
once a month either by direct deposit (becoming more popular) or
mailing you a check. You usually have to accrue a certain amount before
affiliate commissions are paid out. There are other merchants that
offer different payment plans, so it all depends on your lifestyle and
how you structure your affiliate campaign.



If it costs you money to join an affiliate program than you should find
out: What you are paying for?, Why are you paying for it?, Are there
future expenses?, What's my return on investment(ROI)?, and Is any of
it refundable?



If you decide that shelling out cash to join an affiliate program is
not worth it then the chances are you will find many free programs in
your particular niche that have a reputation for quality products and
paying on time.



Whichever way you decide to go, make certain that they have a way for
you to track your sales and the more detailed the better. You really
need to know where your referrals are coming from and if your
advertising is working. Something else to find out is how long your
referrals will stay in the merchant database because people do not
always buy the first time around. If they decide to purchase the
product a couple months after visiting your affiliate site, will the
merchant give you any credit for the sale?



There are many other points to consider before joining an affiliate
program. Do some research on the blogs and forums. Check out what
people are saying good or bad about the affiliate program you are
interested in joining. Always round up as much information as possible,
make your decision, and them just do it.








About The Author

Brenda Franzo is an affiliate marketer and
runs a online product review business. You can find information,
reviews, and tips on succeeding as an affiliate marketer right here: http://makemoneyaffiliates.blogspot.com
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Thursday, September 27, 2007

Liquid Aqua Promotional Keyrings.::. http://cyber-anywhere.blogspot.com/


The only problem with creating promotional keyrings for your customers
is that even a very nice keyring is unlikely to spend a lot of time out
of your customer’s pockets or purses. The keyrings could be the
most stylish keyring in the world, but since it can perform its
function quietly and without fuss, it is not often thought of and
others are not exposed to your logo, slogan, or company name.



If you want to change that, then all you have to do is invest in Liquid
Aqua keyrings for your customers. These keyrings are printed on the
outside, and the clear plastic encases a blend of colored oil and gel
that do not mix. This means that the colors of the oils float around in
the gel in small beads or one large bead depending on whether you shake
it up. These keyrings are fun to look at, fun to own, and are great
entertainment for kids and adults alike.



Liquid Aqua keyrings look classy and fascinating and can provide almost
anyone with simple fun just by shaking or moving the keyring about.
Customers with children can pass off their keyring to the little ones
and enjoy a few quiet moments as the kids entertain themselves with the
oil and gel suspension. Even better, these keyrings are solidly welded
to ensure that the Liquid Aqua does not leak and ruin clothing or bags,
making them durable as well as fun.



Liquid Aqua keyrings are great for enticing your customers to take
their keys out and show off the fun item in their pockets, and others
will be frequently exposed to your logo and company information as they
keyring is passed to them for a turn at playing with the suspended
liquids inside.



This means that the main problem of handing out keyrings is overridden
as your customers will be more than happy to take out their new
promotional keyrings and show them off to their friends. Be prepared
for a rush on your booth at trade shows or conferences, and hand them
out along with your company information for a quick sales boost that
will have you thanking your lucky stars that you found out about Liquid
Aqua.



These keyrings are interesting enough that people will gladly replace
their old keyrings with a Liquid Aqua promotional keyring with your
company information on the front, and the range of color choices
available means that you can customize your Liquid Aqua keyrings to
match your company colors and entertain your customers at the same
time.



These keyrings are priced right, and will pay for themselves in
customer appreciation and new business, too, as people play with your
keyrings and see your logo and information. You will be glad that you
found out about Liquid Aqua promotional keyrings as soon as the
business starts rolling in.







About The Author

Tina Rinaudo is one of the leading lights in
the UK promotional keyrings industry. Tina is a key member of YesGifts,
the UK's fastest growing online promotional keyrings resource
specialising in promotional pens, mugs, mouse mats, umbrellas,
conference items and much more. For more information please visit http://www.yesgifts.co.uk.


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Tuesday, September 25, 2007

Understanding Market Risk.::. http://cyber-anywhere.blogspot.com/


Market risks have little to do with a company’s overall strength,
and more to do with the affect the world’s economy can have on
the market.




***************************



The stock market is always volatile. There are risks involved in
investing your money in a company’s stock. Savvy investors take
the time to research the company thoroughly before investing in its
stock. But one risk investors often overlook is market risk, or the
volatility of one market and how it might affect another. This was seen
in February 2007, in a dramatic turn when the Chinese stock market
dropped a whopping 9% in a single day, causing a tidal wave effect
throughout the world. The United States Dow Jones Industrial Average
fell by 4.3% in the Chinese aftermath, its worst decline since the
terrorist attacks of 2001.



The International Organization of Securities Commissions urges
investors to take the time to learn what market risks are and how they
may affect investments worldwide.



Market risks have little to do with a company’s overall
strength, and more to do with the affect the world’s economy can
have on the market.



Interest Rate Risks




Changes in interest rates directly affect the value of bonds. As
interest rates rise, the price of previously purchased bonds falls;
while dropping interest rates will increase the bond’s value.




Inflation Risks




Inflation reduces a consumer’s purchasing power, which also reduces the value of investments.




Currency Risks



When purchasing stocks or bonds issued by companies outside of the
United States,any fluctuation in currency exchange rates can directly
affect how much a stock or bond really costs, and how much you’ll
make when selling it.




Liquidity Risks



The ability to sell off your investments at the moment you choose
can greatly affect your profit margins. Being unable to make trades due
to foreign regulations, not being able to find a buyer, selling at a
discount, among other reasons may cost you valuable assets.




Sociopolitical Risks



Worldwide events such as a terrorist attack, war, and even an
election can all affect investor attitude toward the market and cause
serious up or downturns. Worse yet, some catastrophic events can lead
to wide-spread disruptions in financial markets all over the world,
which can be risky for individual investors.




ICountry Risks



Country risks are similar to sociopolitical risks, with one
important exception: they are tied to a specific country and the
economic and political climate within it.




Legal Remedies Risk



When dabbling in the oversees market, keep in mind that problems
which may arise with your investment must be handled by that
governments market overseers, which may work very differently than
those your used to in the United States. This in itself can be very
risky for foreign investors.



While no one can completely avoid all market risks - that’s
what makes the financial market so profitable - there are a few things
every investor can do to minimize the risk.




Do Your Homework



Take the time to research all of the things that can affect your
oversees investments. Stay tuned to global economic trends and changes,
and be certain that you completely understand all of the trading
practices, regulatory practices and restrictions in investing
internationally.




Diversify




Vary your holdings by region, country, length of holdings (long term vs. short term), product, and sector.



Investing is always risky. But don’t let that scare you.
Oversees markets can be very profitable, as long as the investor
understands the ever-changing market risks associated with specific
investments and takes the necessary precautions.








About The Author

For the past ten years Bob Freeman has been
helping people build more money in their retirements. Now he has taken
his successful strategies to a new level by offering teleseminar
courses to help people make a better retirement for themselves than
they ever thought possible. For more tips and strategies see http://www.retirementwealthforyou.com.
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Monday, September 24, 2007

“Tips for an Amazon.com Bestseller Campaign”.::. http://cyber-anywhere.blogspot.com/


Selling your book through Amazon.com is a great way to not only earn
money, but to increase your visibility and credibility in the business
world. For example, if your book achieves Amazon.com bestseller status
then your sales could increase exponentially. Otherwise, your book
listing may fall into the deep sea of books on Amazon. Therefore,
earning best seller status is the top goal of many Internet businesses.




Following is a list of common questions regarding an Amazon.com bestseller campaign:



Question #1: Here’s my situation. I am working on an
Amazon.com bestseller campaign. I have sent press releases. So far I
have a list of 100,000 people that are being sent emails regarding the
book and its release. I’ve heard that you are supposed to have
500,000 people on your email list in order to crack the top ten in
Amazon. Is this true?



Answer: Not necessarily. The list of 500,000 names makes it more
likely for you to hit the bestseller list, but if you have a quality
list than you can still crack the top ten on Amazon. You may have a
smaller list, but if you have a high percentage of buyers than your
list could be more powerful than a larger list with a lower percentage
of buyers.



Question #2: I’ve heard about using joint ventures to spread
the word about my book’s release on Amazon.com. However,
I’m having trouble creating joint ventures because it is
difficult to get people to commit to a venture with me since they
don’t know me personally. Are there other options besides joint
ventures?



Answer #2: Let’s first check out how you are going about
obtaining joint ventures. The biggest problem with finding joint
ventures for an Amazon.com bestseller campaign is that you don’t
offer a value per value exchange. You can’t just ask people to
promote you and your book to their list in exchange for nothing that
benefits them.



You have to think how you can make the exchange valuable for the
other person. Give them incentives that will make them more likely to
send an email about your book to their list. Make sure to put a dollar
amount value on the items that you offer the joint venture partner for
free. Offer them bonuses that they can also offer in the email they
send out to their list.



Also make sure to figure out how your vision helps push them
towards their own vision. For example, some people want leads. Some
people just want help. Find out what they want and need and offer it to
them so they view promoting your book as a valuable exchange.



Tip: Find a book similar to yours on Amazon that has accomplished a
best seller campaign. Find out what they did in their campaign. Find
out what bonuses they offered. Find out who helped them and contact
these people.








About The Author

Matt Bacak began investing his first
earnings at the tender age of 12, a young businessman in the making.
Now, 15 years later, Bacak survived failed businesses, botched
partnerships, heavy credit card debt and bankruptcy - all in
preparation for the accomplishments he has achieved today as a
well-established Internet millionaire and best-selling author.




For more information, visit Bacak's site at http://www.powerfulpromoter.com or sign up for his Powerful Promoting Tips at http://www.promotingtips.com


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Friday, September 14, 2007

Web 2.0: Are Second Life and You Tube in your Marketing Plan?.::. http://cyber-anywhere.blogspot.com/


I’ve been reading the PR and Marketing media with interest of
late, so many companies, large and small, are taking their next steps
online; evolving beyond the barriers of their websites into new
frontiers; embracing the new world of Web 2.0.



Limiting online marketing to the traditional website is fast
becoming a turn of the century phenomenon. More and more organisations
seeking marketing success online are turning to Second Life, You Tube
and other forms of social media.



The approach to marketing on the web has become divided into two
groups; those that have a website and banner ads, and those that
understand and use the web to its full potential.



As a freelance copywriter and marketing consultant, I want my
clients to be maximising their potential online and using Web 2.0 to
its full potential. I want to be involved and I think everyone in the
communication business should be thinking the same.



Big Brand’s in Second Life




There’s a plethora of excellent examples of big brands using
these new media to maximum effect. In Second Life, Cisco are holding
international meetings where no one has to leave their desk, indeed the
list of big brands involved is extensive and includes the BBC, Mercedes
Benz, Calvin Klein, Starwood hotels and IBM. What they’re seeking
is a 5 senses brand experience for their visitors, essentially
it’s three dimensional web browsing, where you walk around the
web page, engaging with it, rather than simply read it.



But of course, like with any new media phenomenon, the rules of
engagement have changed, many brands entering Second Life find their
‘sims’ remain mostly empty. The ones that succeed will be
the ones that actually learn a little about Second Life as residents
first. They’ll be the ones that don’t simply build a
presence in Second Life, but also give visitors a reason to visit. And
the reality is, you have to tell them about it in the real world.




Big Brand Success on You Tube



On You Tube, Diet Coke and Mentos are blowing fountains to the
benefit of both brands (check out ‘Experiment 214’ on You
Tube) and Sony Bravia has used blogging to substantially increase brand
recognition across the globe.



Most You Tube based brand successes have started by accident.
Someone posts something that is fun to watch, that accidentally
includes a big brand, the video spreads, the brand gets publicity.



It’s successful because the audience believes it’s been
made for their amusement, not for your publicity. And they believe this
because it’s true.



This is the challenge for those of us in the communications
industry, be they freelance copywriters and marketing consultants like
me, to admen, media sales executives or pr consultants. It’s to
get brands posted on You Tube using genuinely entertaining, engaging
and sincere approaches.



You Tube offers amazing potential for brand development amongst key
audiences. The catch is, that in a world growing in cynicism, if the
audience finds out you intended to get your message on there, the
message will fall flat: Bang. You’ve been found out.




Engaging Future



No one knows whether Second Life or You Tube will continue to break
new grounds attracting big brands; whether they will become the
marketing platforms of the future is still in doubt. But there is no
doubt that the future of marketing is engagement and this is the true
benefit of Web 2.0. Organisations with millions of stakeholders can
communicate and engage with each on an individual basis, getting
involved early; testing which new platform works for you and sticking
to a cohesive strategy is essential organisations of all sizes.



Are you using the Web 2.0? This article explores the possibilities and
pitfalls on new online media such as You Tube and Second Life, which
are currently seen as the forerunners of Web 2.0’s opportunities
to engage with customers.








About The Author

Richard Jebb is a Freelance Writer who
specialises in writing for business. Copywriting, Internet Marketing,
Marketing literature, Public Relations, Award Entry Submissions and
Website Content are just some of the business tools he can make work
for you. You can contact Richard Jebb by emailing him richard@wordsthat-work.co.uk http://www.wordsthat-work.co.uk.

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