Saturday, July 28, 2007

Website Hosting - How to Select a Good Company

Trying to select a hosting package is much like purchasing a new car—there are many different types and ways to go, but in the end it really boils down to how you are going to get where you want to be and the features you’ll need to get there. You certainly would not buy a Honda Civic to make an off-road journey across the Mohave Desert. Nor would it make sense to buy a Hummer to just drive around town.

So in considering the type of hosting package and company to host your website, you should first assess where you want your website to go and what you’ll need to get there.

But first, let’s understand what web hosting is exactly, and the many different features that need to be considered.

The Internet is a vast network of interconnected computer servers which house or host various pages of information, called websites. Hosting a website means to store and maintain a computer folder of various web pages. Hosting companies offer this service by providing computer hardware and software services. These services vary as much as cars do.

Some very important hosting features that should be a must for your hosting package, much like the importance of having a car with a motor and wheels, are the following:

* Security – Protection from Internet hackers.
* Space – Ability to grow my site without size constraints.
* Speed – How fast my website will load onto visitors computers.
* Up Time – Dependability of the hosting servers from crashing.
* Back Up – Protection from loss of data from my website.
* Support – 24 hours support to handle problems.
* Administrative Tools – For making changes to your site.
* Email – The number and size of email accounts.
* Hosting Company – History and track record for support.
* Search Engine Submissions – Submitting to the major search engines.

Now, let’s consider where you want your website to go and what you’ll need to get there. Some questions to ask:

* Do I want my customers to be able to look up information on my website? If so, you’ll need a database driven website with a hosting company that supports it.
* Do I want movement on my website? If so, you’ll need a web design company that can program flash for your site, as well as the ability to host the flash program.
* What type and how much email traffic will I anticipate? This helps to determine the size and amount of storage you’ll need for your hosted website.
* How many web pages will I need? This also helps to determine the size of space needed for your hosting package.
* Will I want to make ongoing custom changes to my website? If so, you’ll need a hosting company that supports ongoing custom design changes.
* Will my website have a lot of images and movement? If so, you’ll need additional space for larger web files for these functions.
* Do I want Internet Traffic to my Website? In order to receive traffic to your website, your hosting company needs to offer this service, or you’ll need to hire a third party for this service.
* Will I need Internet marketing help and consultation? In this fast-changing Internet world, it is important to have professional help and consultation.

The Better Business Bureau offers this advice:

“Choosing a Web Hosting Service for your Business Web Site. Is your business web site down again? Does it seem to have more downtime than uptime? You may want to consider changing your web hosting service. One of the most important decisions you will make for your business web site is selecting which web hosting service will display your web pages to the Internet. Choosing the right Internet Service Provider (ISP) to host your business's web site may feel like finding the right day-care center for your kids these days: Are they reliable? Will they be there next month? Do they know what they are doing? What services do they provide?"

Basically, it is important to find the right hosting company that will partner with you for all your hosting, design and consultation needs. The cheapest hosting is typically not the best route to go. It’s cheap because it is a bare bones package, with little, if any support. That is a sure way to online business failure.


About The Author

Brad Stone is CEO of Heritage Web Solutions, a USA Based Company, specializing in Designing and Hosting Affordable Websites for Small and Medium Size Businesses. With a staff of over 160 employees, Heritage Web Solutions has grown to a multi-million-dollar company in just 4 years, achieving a Top 1% National Ranking as reported by WebHosting.Info. For more information, call 866-754-1474, or visit www.heritagewebdesign.com.

View their website at: http://www.heritagewebdesign.com

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , , ,

Has Google Page Rank killed off SEO?

Has Google Page Rank killed of traditional SEO? Search engine optimization has traditionally been the classical way of making your website attractive to search engine spiders, and without good SEO, there was a time when your site had no chance of being highly listed in Google indices, or the index databases of any search engine for that matter.

However, I keep reading on forums and discussion boards that Page Rank is now more important, or at least the number of links back to your website from others. I personally believe this to be only partially true. That is my opinion after results I have received from my own websites, and tests I have carried out.

What Is Page Rank

First, a short résumé on what page rank is. Google has a formula based upon links to and from other web pages, both internally between page sin your own website, and externally, between your web pages and those of other websites. The more links back from other web pages to a page on your own website, the higher page you get. The more links away from pages on your website to other web pages, the lower page rank that page gets. It is therefore a balancing act.

The reason for this is that Google decided that the more web pages linking to yours, then the more relevant your page must be to the search term (keyword) concerned. Your page must be important for other pages to be linked to it. This is fine as far as that definition goes, but once webmasters understood this, they began to link with each other until, we have a situation today whereby these links are automatically created by means of software, and the content of the linked pages is irrelevant.

However, until Google tackles this problem, right now the Google formula applies irrespective of the relevance of each linking web page. More detailed information is available on the internet, including the links I provide at the end of this article if you need more information on what Page Rank really is.

Is SEO Important?

Some web pages can get listed on Google and other search engines with very little content, and only a large number of links. I have seen examples, and many forum postings on this, but whenever I investigate these sites they appear to be listed only for fairly obscure keywords that are not popularly used.

My opinion is that on-site SEO is very important, but when sites are equally optimized, then the links from other sites become relevant. There is probably a part of the search engine algorithm that includes an element of back-link density in the primary calculation, but I do not believe that onsite SEO is less important than link density.

My reasons for this belief are the results that I can get with my websites/pages with maximum onsite search engine optimization as far as I know how to do it, in relation to those web pages that I have not optimized, but added lots of links to. The optimized pages always do better that the sites with only back-links.

Page Rank Refers to Pages not Websites

Keep in mind that it is only web PAGES that Page Rank and ‘link density’ applies to, and not the whole website. Hence, if you are linked to a page on a website, the home page of which has a PR of 8, this figure ‘8’ is irrelevant to your share of the PR of the page you are linked to. Most pages have a PR of ZERO, and that is the benefit you get. Zero!

Therefore, when linking to other websites, check out the Page Rank of the page on which your link appears. That is the ranking of you receive a share. Not the home page of the site. Some webmasters will try to con you and state that “because you are linking to high PR website, the link you provide should be on your Home Page”. That is because a Home Page is normally ranked higher because it is the page that most people optimize as much as they can. It is normally the Home Page that is first listed in Google and Yahoo, and is listed the highest.

This is proof to me that SEO is not dead, and that Page Rank and links to and from other web pages is a ploy used by many who have poor content on their website. I know that good search engine optimization wins every time and that links can make the difference between sites with similar SEO and relevance to the search term used by the search engine user.

So, has Google Page Rank killed off SEO: absolutely not, and good search engine optimization on your web pages will provide you with a higher listing that if you relied purely on links. My reason for this belief is my own experience in getting rapid high listings in the major search engines when my website is correctly designed and optimized.


About The Author

Peter Nisbet is an article ghostwriter who finds it easy to get his websites listed by the major search engines. Find out how he does it on http://www.improved-search-engine-rank.com where he provides simple instructions.
--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , , ,

Web Design Projects Good Designs

Your website is where your business resides -- it's like the headquarter of an offline company. Hence, it is important to practise good design principles to make sure your site reaches out to the maximum number of visitors and sells to as many people as possible.

Make sure you have clear directions on the navigation of your website. The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion.

Reduce the number of images on your website. They make your site load very slowly and more often than not they are very unnecessary. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.

Keep your text paragraphs at a reasonable length. If a paragraph is too long, you should split it into seperate paragraphs so that the text blocks will not be too big. This is important because a block of text that is too large will deter visitors from reading your content.

Make sure your website complies to web standards at www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors.

Avoid using scripting languages on your site unless it is absolutely necessary. Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading time of your site and even crash some browsers. Also, scripts are not supported across all browsers, so some visitors might miss important information because of that.

Use CSS to style your page content because they save a lot of work by styling all elements on your website in one go.


About The Author

Neil Parnham
DIY Conservatories http://www.diyconservatories-and-windows.co.uk/

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , , ,

Customisation Of Your Personal Or Company Website

Nowadays, in this trendy world, people get very uptight when they do not look entirely presentable. This would also be the case in web designing.

Every individual would definitely want their website to look good, if not, to the best they can. Here are a few things we could look out for when wanting to create a professional looking webpage.

Color Schemes and Themes.

When designing, always choose matching colors. An example of a matching color would be to have a dark background, with visible words and designs. With the dark theme, try not to mix too many bright colors into the design. What we should NEVER do, is to mix two very different colors, such as purple and yellow. Now, of course, it would depend on the purpose of the website, but those two colors are too striking for one who wants it to look more professional.

Themes must always suit the company or rather, the organization / etc. If the website was made to cater for a food company, it would be wise to stick to that particular category, rather than to revert to a different theme, such as machinery.

Fonts should be used in regard to the formality of the website. A simple sans-serif font would suffice in most cases. Exceptional cases such as design and art groups might want to use fanciful designs and fonts. Of course, that’s only if you know what you’re doing.

Finally, we must always try to think of our visitors, see the way they see. The resolutions and file sizes of the pictures must not be too large in terms of size. This is to allow maximum compatibility and cater our visitor’s needs.

So, planning is something we should always do, before attempting something.


About The Author

Neil Parnham
DIY Conservatories http://www.diyconservatories-and-windows.co.uk/

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , , ,

Creating Your Easy Website, What Is Hyper Text Markup Language

Creating your easy website, what is hyper text markup language

Creating a website is not so much a feat, if we compare it to the education of other technical skills. Most people tend to give up and pack their bags as soon as they hear the word “programming” and “technical”. They think it`s too much of a hassle to actually learn a whole computer “language”. HTML, the most basic computer language in building websites, is actually pretty simple to understand, as long as we have the interest in learning new things.

What is HTML?

HTML is the acronym for Hyper Text Markup Language. For learning purposes, just think of it as a language that the computer understands. For example, as humans, we were taught different languages; i.e. HTML as a language, is mostly and specifically used to create a website. The web browser, such as Microsoft Internet Explorer or Mozilla Firefox, will then decipher and interpret the code or rather, language(HTML), and display it in a way we can understand it, just like in a basic webpage.

Coding.

Coding the HTML language might be a bit tough for some people, so we can actually purchase programmes, such as Macromedia Dreamweaver, or even Microsoft Frontpage. These programmes are solely created to help individuals in designing professional webpages/websites.

Furthermore, one could also gain access to online web-builders, website builders that are inbuilt and can be directly controlled from the net. There are many different and specific builders online.

Books and magazines contain guides that can help in offering tutorials and ways to put up our own websites. Even online tutorials are credible, as in the modern world, information technology is the best and most cost efficient way in retaining knowledge, especially in this particular field.

So, you could start and build one right away. If you enjoy coding, it might even become a favourable past-time.

http://www.diyconservatories-and-windows.co.uk/


About The Author

Neil Parnham
DIY Conservatories http://www.diyconservatories-and-windows.co.uk/

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , ,

How To Design A Web Page That Pays

It is relatively easy to design a web page. It is much more difficult to design a web page that works, and more importantly a web page that pays off for either you or the web visitor. But if you want to create web sites or have a home based business that you can promote online, building a web page that pays is an absolute necessity.

So, how do you design a web page that pays? First off, you need to determine who will be getting the pay-off. It could be you or the web visitor, or better yet, it could be both of you. For example, an informational web page will be valuable to a reader looking for information and valuable to you if you have affiliates, links to products, or other sites you want to promote.

When building a web page or looking for a home based business, affiliate programs are worth considering because they add value to the site for the reader and can provide enough revenue for you to keep the site going. The best affiliates offer products that are in some way related to your site. In other words, if you have an informational web site relating to pet health, it wouldn't be a good idea to have affiliate links for tax software. You will be much better served with affiliates that sell pet vitamins, pet toys, or other pet related products.

If you want to create web sites or design a web page so that you can make money from affiliate programs, it is a good idea to research affiliates and the topic before you proceed. Making sure that affiliate programs exist in conjunction with the information you want to provide or the home based business you want to promote will prove to be very valuable later on as you try to get the site off the ground.

You will also want to make sure that you will be able to provide credible information to the site's visitors. For example, you will have a hard time building a web page devoted to coaching soccer if you know little about the subject. And without credibility, you stand little chance of getting site visitors to stop by once, let alone, again and again.

Credibility will also prove to be important when you look for affiliates. Often times, your site will need to be reviewed before you are allowed to participate in the affiliate program. If you design a web page that is not up to par, you will have little chance of being approved.

In short, take your time and do your homework. That is the only way to create web sites that truly pay off for you and your visitors.


About The Author

Cliff Posey, owner of CRP Marketing, owns and operates http://webbusinesstoolsonline.com. Cliff Posey has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses.

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , ,

How to Optimize Your Website for Local Search

Nowadays, businesses and entrepreneurs, both big and small, know the fact that advertising at traditional media is not practical anymore. Because ad spending is considered a major operating cost in all businesses, it should be targeted in initiatives that would specifically and effectively reach the target consumers. Proper and well-visited venues and media forms should also take most of the ad efforts. Thus, because online media has been fast becoming a popular and well-utilized media, consumers are more exposed to it and so businesses swoon to follow where consumers or prospective customers are.

So you know that it is now considered a necessity to put up a Website for your business. Suppose your company has established an online page where clients could find out more about your products and services. Logically, the quest does not stop there. You have to aim for your Web site to be exposed to prospective clients or for it to tap the intended and target online users. Operating a Web site, you would soon know that the initiative is not an easy one. But to help you carry out that goal, it would help if you would optimize your Web site for local search.

On top of that concern, you should also specifically aim to target local searches. You know that the Internet is a hub that contains millions of companies' Web pages. So how could you top those searches and make sure consumers check out and easily find your site? The Answer lies in search engines. You should optimize your Web site so that it would easily and strategically be listed in search results. Targeting local listing would also be necessary if you aim to tap consumers who are within your vicinity and who would more probably be convinced and called to action to conduct business with your company. Here are several measures that you could take as you act to bolster optimization of your Web site for local search.

* Adopt a marketing program specifically for the local search engine. To do this, you have to initially determine the scope and range of penetration of ads in the market and of course the possible competition to your Web site.

* Revise several pages or rewrite contents so that the articles would be keyword rich. When the content is rich in strategic and search keywords, for sure, search engine ranking would be better and more effective. Doing so would also help maximize the placement of your Web page in numerous search engine queries.

* Do a Piggyback search engine optimization so that traffic would be redirected to your site. Article marketing would also be helpful in creating Web sites with quality back links.

* Make Web site directory submissions by sending such to as mush as 300 search engine worldwide and affiliated regional directories.

* Market and advertise your Web site through traditional and online classifieds. The Craigslist is an example of an effective online classified that would be a great help to your Web site.

Overall, make your Web site user-friendly, interesting and informative. Creating a good impression to online users would help your Web site, and your business as well, achieve well patronage and regular heavy online traffic.


About The Author

Smart Link Solutions provides expert local search services. To view their local directory, go to http://profiles.smartlinksolutions.com.

--------------------------------------------------------------------------
Distributed by Hasan Shrek, independence blogger. Also run online business , matrix, internet marketing solution , online store script .
Beside he is writing some others blogs for notebook computer , computer training , computer software and personal computer
--------------------------------------------------------------------------


Technorati Tags: , , , , , ,